Dee found this amazing clip about branding on flies at a German trade show. A very big WTF with regards animal (?) ethics etc, but for lateral thinking alone, top marks. -we resist the countless pun opportunities. Details from the client; Eichborn The Publisher. To promote their exhibition stand at the Franfurt Book Fair, prepared 200 flies with an ultra light banner. The banner was attached with natural wax (!) After a short time the banner dropped off by itself. And the flies were not harmed.
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The 7th Floor Consultancy is an Integrated Communications Agency expert in premium niche brands. We are based just round the corner from the British Museum, in Central London.
T7F consists of a select number of full time staff linked to a growing number of specialist consultants. We are responsible for the creation & implementation of advertising in both real & digital worlds.
We work in partnership with a discrete number of premium brands that seek measured returns for a targeted investment. Some of our clients include a business class airline, a bespoke audio brand, a celebrity endorsed ethical brand, a private clinic.
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