Dee found this amazing clip about branding on flies at a German trade show. A very big WTF with regards animal (?) ethics etc, but for lateral thinking alone, top marks. -we resist the countless pun opportunities. Details from the client; Eichborn The Publisher. To promote their exhibition stand at the Franfurt Book Fair, prepared 200 flies with an ultra light banner. The banner was attached with natural wax (!) After a short time the banner dropped off by itself. And the flies were not harmed.
Showing posts with label ambient media. Show all posts
Showing posts with label ambient media. Show all posts
Endless freshness
Just seen this very good ambient for Clorets in China. Found via http://inventorspot.com
Ambient media
This site covers a bunch of ambient media stunts most of which have done the rounds but the Mini idea is new to me. A very simple banner on the entrance / exit to a subway. The visual shows a mock-up and in truth it would last about a nano second in real-life, a sad reflection of our chav infested transport networks.
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